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Saturday, 27 August 2016

Why is a Web scraping service better than Scraping tools

Why is a Web scraping service better than Scraping tools

Web scraping has been making ripples across various industries in the last few years. Newer businesses can employ web scraping to gain quick market insights and equip themselves to take on their competitors. This works like clockwork if you know how to do the analysis right. Before we jump into that, there is the technical aspect of web scraping. Should your company use a scraping tool to get the required data from the web? Although this sounds like an easy solution, there is more to it than what meets the eye. We explain why it’s better to go with a dedicated web scraping service to cover your data acquisition needs rather than going by the scraping tool route.

Cost is lowered

Although this might come as a surprise, the cost of getting data from employing a data scraping tool along with an IT personnel who can get it done would exceed the cost of a good subscription based web scraping service. Not every company has the necessary resources needed to run web scraping in-house. By depending on a Data service provider, you will save the cost of software, resources and labour required to run web crawling in the firm. Besides, you will also end up having more time and less worries. More of your time and effort can therefore go into the analysis part which is crucial to you as a business owner.

Accessibility is high with a service

Multifaceted websites make it difficult for the scraping tools to extract data. A good web scraping service on the other hand can easily deal with bottlenecks in the scraping process when it may arise. Websites to be scraped often undergo changes in their structure which calls for modification of the crawler accordingly. Unlike a scraping tool, a dedicated service will be able to extract data from complex sites that use Ajax, Javascript and the like. By going with a subscription based service, you are doing yourself the favour of not being involved in this constant headache.

Accuracy in results

A DIY scraping tool might be able to get you data, but the accuracy and relevance of the acquired data will vary. You might be able to get it right with a particular website, but that might not be the case with another. This gives uncertainty to the results of your data acquisition and could even be disastrous for your business. On the other hand, a good scraping service will give you highly refined data which is in a ready to consume form.

Outcomes are instant with a service

Considering the high resource requirements of the web scraping process, your scraping tool is likely to be much slower than a reputed service that has got the right infrastructure and resources to scrape data from the web efficiently. It might not be feasible for your firm to acquire and manage the same setup since that could affect the focus of your business.

Tidying up of Data is an exhausting process

Web scrapers collect data into a dump file which would be huge in size. You will have to do a lot of tidying up in this to get data in a usable format. With the scraping tools route, you would be looking for more tools to clean up the data collected. This is a waste of time and effort that you could use in much better aspects of your business. Whereas with a web scraping service, you won’t have to worry about cleaning up of the data as it comes with the service. You get the data in a plug and use format which gives you more time to do better things.

Many sites have policies for data scraping

Sometimes, websites that you want to scrape data from might have policies discouraging the act. You wouldn’t want to act against their policies being ignorant of their existence and get into legal trouble. With a web scraping service, you don’t have to worry about these. A well-established data scraping provider will definitely follow the rules and policies set by the website. This would mean you can be relieved of such worries and go ahead with finding trends and ideas from the data that they provide.

More time to analyse the data

This is so far the best advantage of going with a scraping service rather than a tool. Since all the things related to data acquisition is dealt by the scraping service provider, you would have more time for analysing and deriving useful business decisions from this data. Being the business owner, analysing the data with care should be your highest priority. Since using a scraping tool to acquire data will cost you more time and effort, the analysis part is definitely going to suffer which defies your whole purpose.

Bottom line

It is up to you to choose between a web scraping tool and a dedicated scraping service. Being the business owner, it i s much better for you to stay away from the technical aspects of web scraping and focus on deriving a better business strategy from the data. When you have made up your mind to go with a data scraping service, it is important to choose the right web scraping service for maximum benefits.

Source: https://www.promptcloud.com/blog/web-scraping-services-better-than-scraping-tools

Monday, 8 August 2016

How to Scrape a Website into Excel without programming

How to Scrape a Website into Excel without programming

This web scraping tutorial will teach you visually step by step how to scrape or extract or pull data from websites using import.io(Free Tool) without programming skills into Excel.

Personally, I use web scraping for analysing my competitors’ best-performing blog posts or content such as what blog posts or content received most comments or social media shares.

In this tutorial,We will scrape the following data from a blog:

    All blog posts URLs.
    Authors names for each post.
    Blog posts titles.
    The number of social media shares each post received.

Then we will use the extracted data to determine what are the popular blog posts and their authors,which posts received much engagement from users through social media shares and on page comments.

Let’s get started.

Step 1:Install import.io app

The first step is to install import.io app.A free web scraping tool and one of the best web scraping software.It is available for Windows,Mac and Linux platforms.Import.io offers advanced data extraction features without coding by allowing you to create custom APIs or crawl entire websites.

After installation, you will need to sign up for an account.It is completely free so don’t worry.I will not cover the installation process.Once everything is set correctly you will see something similar to the window below after your first login.

Step 2:Choose how to scrape data using import.io extractor

With import.io you can do data extraction by creating custom APIs or crawling the entire websites.It comes equipped with different tools for data extraction such as magic,extractor,crawler and connector.

In this tutorial,I will use a tool called “extractor” to create a custom API for our data extraction process.

To get started click the “new” red button on the right top of the page and then click “Start Extractor” button on the pop-up window.

After clicking  “Start Extractor” the Import.io app internal browser window will open as shown below.

Step 3:Data scraping process

Now after the import.io browser is open navigate to the blog URL you want to scrape data from. Then once you already navigated to the target blog URL turn on extraction.In this tutorial,I will use this blog URL bongo5.com  for data extraction.

You can see from the window below I already navigated to www.bongo5.com but extraction switch is still off.

Turn extraction switch “ON” as shown in the window below and move to the next step.

Step 4:Training the “columns” or specifying the data we want to scrape

In this step,I will specify exactly what kind of data I want to scrape from the blog.On import.io app specifying the data you want to scrape is referred to as “training the columns”.Columns represent the data set I want to scrape(post titles,authors’ names and posts URLs).

In order to understand this step, you need to know the difference between a blog page and a blog post.A page might have a single post or multiple posts depending on the blog configuration.

A blog might have several blog posts,even hundreds or thousands of posts.But I will take only one session to train the “extractor” about the data I want to extract.I will do so by using an import.io visual highlighter.Once the data extraction is turned on the-the highlighter will appear by default.

I will do the training session for a single post in a single blog page with multiple posts then the extractor will extract data automatically for the remaining posts on the “same” blog page.
Step 4a:Creating “post_title” column

I will start by renaming “my_column” into the name of the data I want to scrape.Our goal in this tutorial is to scrape the blog posts titles,posts URLs,authors names and get social statistics later so I will create columns for posts titles,posts URLs,authors names.Later on, I will teach you how to get social statistics for the post URLs.

After editing “my_column” into “post_title” then point the mouse cursor over to any of the Posts title on the same blog page and the visual highlighter will automatically appear.Using the highlighter I can select the data I want to extract.

You can see below I selected one of the blog post titles on the page.The rectangular box with orange border is the visual highlighter.

The app will ask you how is the data arranged on the page.Since I have more than one post in a single page then you have rows of repeating data.This blog is having 25 posts per page.So you will select “many rows”.Sometimes you might have a single post on a page for that case you need to select “Just one row”.

Source: http://nocodewebscraping.com/web-scraping-for-dummies-tutorial-with-import-io-without-coding/

Wednesday, 3 August 2016

What's difference between web scraping and data mining?

What's difference between web scraping and data mining?

Data mining: automatically searching large stores of data for patterns. How you get the data is irrelevant, only how you analyze it. Data mining involves the use of complex statistical algorithms.

Screen/web scraping is a method for extracting textual characters from screens so that they could be analyzed. Commonly, it is used to extract characters from websites (web scraping), though not exclusively. This method for gathering data is direct, either through looking at websites' html code or visual abstraction techniques.

Web scraping could be a source for data mining but it doesn't have to be because your data may not come from the web.

Data Mining can take any source of data and if that process requires data available from the public web then web scraping could be one of the methods to get such data.
You can also perform web scraping. without mining it later.

The reality is that a lot of data today IS on the web and a lot of data mining does use web related data.

Web scraping is getting data from web. Data mining is getting knowledge from data.

Source: https://www.quora.com/Whats-difference-between-web-scraping-and-data-mining